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Debit Cards

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Strategic Tools > Debit Cards

Branded debit cards help consumers reduce out-of-pocket expenses on products that are purchased in the physician’s office. Value on debit cards can be pre-assigned or added after the product purchase.

  • Provides greatest effectiveness for Rx products purchased in the physician’s office
  • Reduces consumer co-pay differential
  • Offers multiple use capabilities
  • Empowers CRM programs with OPT-in capabilities

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